Many
accounting educators question university accounting
learning and teaching processes on two counts: They
believe the material taught and learned is inadequate,
and they question the effectiveness of traditional
teaching and learning methods. These educators cite
complaints that many accounting graduates do not know how
to communicate, cannot reason logically, and have limited
problem-solving ability as public evidence of the need to
change university accounting educational processes in a
fundamental way.
Fifty years
ago, the method of lecture together with
routine-problem-solving was generally used. Today, that
same method tends to dominate accounting teaching
methods, although class discussion in the form of
teacher-question and student-answer is given more
emphasis. The current pedagogy also emphasizes problems
with specific solutions rather than cases with
alternative solutions. As the number of authoritative
pronouncements has expanded, textbooks and faculty have
required students to learn more factual rules and
procedures to be applied in rather rigid fashion. A
primary focus in many cases has been on the acquisition
of knowledge needed to pass professional
examinations.
Learning
theory suggests that such methods are inadequate,
primarily because they are not conducive to creative
thinking and do not motivate students to
self-development. Textbooks are a key aid to instruction,
since they involve students in self-learning and
establish a minimum level of technical accounting the
student must learn. Nevertheless, excessive reliance on
textbooks reduces the instructor's incentive to determine
constantly what each student should learn. If the
teaching process centers on repeating textbook material
in the classroom and demonstrating the application of
that material to conceived issues, problems, and
situations, then the learning process risks becoming
uninspiring to capable future accountants.
Many
accounting educators believe that student development
deserves more emphasis in university education. They feel
that the teaching process should be expanded to assure
that students learn not only the technical professional
accounting body of knowledge but that they also develop
the ability to use that knowledge analytically, in
creative and innovative ways in accordance with high
standards of professional ethics. The ability to apply
accounting knowledge requires that students develop
pertinent skills and attitudes regarding, for example,
how to become aware or sensitive to the needs of others,
how to listen, how to understand management requirements,
how to negotiate, and how to relate to the information
requirements of the general public. At a minimum, current
teaching methods need to be supplemented with discussions
of concepts. Students should also be led to take active
roles in the classroom, for example, through the use of
cases that stimulate thinking and develop students'
confidence in their professional roles and
capacities.