American Accounting Association

Effective Learning Strategies Forum - Poster Sessions
Wednesday, August 6, 10:00 AM - 11:30 AM

12. Measuring and Affecting Accounting Students' Ethical and Professional Perceptions of Earning Management
Presenters:
Jeffrey J. McMillan, Clemson University
Daryl Guffey, Clemson University

Description: Earnings management is one of the most important ethical issues that business professionals, especially accountants, can face. The recent rash of financial statement restatements is seen as epidemic in the eyes of many. As educators, one of the most important steps we can take in helping to restore confidence in our Capital Markets is to understand how future business professionals (i.e., our students) perceive earnings management.

We have put together a program of study accounting educators can use and/or adapt to help them measure and shape their students' feelings on earnings management. A detailed description outlining when and how the educational materials were integrated and tested on students in an accounting class is provided. In addition, accounting educators will receive a/an:

  • List of selected readings that address earnings management and professionalism from both "preparer" and the "regulator" points of view.
  • Survey instruments (empirically tested and validated)
  • List of questions to help guide students through the exposure/learning process
  • Exit survey
  • Details on how students' perceptions may be measured and analyzed
  • Analysis and results of the implementation made by the authors (this provides comparison as well as example information)

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