CPE Session 23: Sunday, August 3, 8:00 AM – 12:00 PM

Description/Objectives:
Objectives:
Provide a structure on how to develop a case;
Present instructions on field work, organizing the case, writing the case and writing the teaching note; and
Provide methodology for teaching cases including board plans.

The content of the workshop deals with issues the writer faces when wanting to write a case for classroom use or for publication. The steps related to case writing will be explained. The content of both the case and the teaching note will be presented. Case writing is something that can be accomplished by even the most unseasoned writer. The case method of teaching is a fertile way to engage students in the decision processes of others. It is also a way to teach without using lectures and allowing the students to discover truths through carefully mining information. The methods discussed in this workshop will be in the area of field-researched cases. Teaching cases can be intimidating to those who have never engaged in that method and it is helpful to know there are some successful methods that have been developed by seasoned case teachers.

To meet the objectives, the participants will have information related to a case, see how the case was written from the information and how to develop the teaching note based on the case learning objectives. Examples and step-by-step instructions for case writing, development of teaching notes, and case teaching will be presented.

Format/Structure:
The workshop will consists of PowerPoint slides, which will be emailed to all participants who want a copy of them; the questions you need to ask as you begin to develop a case study; the step-by-step method used to write a case and teaching note. Various methods that successful case writers and teachers have used when applying this method of learning will be presented. Illustrative case materials will be given as well as a case written from those materials. Board plans, control of class time, control of discussion, and other issues related to case teaching will be given.

Intended Audience:
The intended audience is anyone who has an interested in writing cases and teaching using the case method. This method has been used for years at Harvard and the Ivey School.

Presenter:
Aundrea Kay Guess, St. Edward’s University