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Global Thought Leadership
The theme for our 2010 meeting is "Global Thought Leadership." The AAA's strategic plan emphasizes our vision of Thought Leadership. We accomplish this through our research, education, and input on accounting policies and standard setting. Today we need to think more about how we provide accounting thought leadership in a global economy. More and more countries are moving to adopt one global set of financial reporting standards, the largest accounting firms and corporations are multinational, accreditation crosses international borders, and many of our colleges and universities are partnering with schools from other countries. In our 2010 AAA meeting, we will celebrate and explore global thought leadership in accounting.

Members traveling from abroad: Please note that in order to attain a visa invitation letter you must first register for the Annual Meeting. After completing your registration contact Alex Metz at for further visa invitation letter details.

An Invitation from the AAA President...

A Video Message from Nancy Bagranoff...

3rd Annual CTLA

Conference on Teaching
and Learning in Accounting (CTLA)

3rd Annual CTLA

CTLA Brochure

Are you...
Interested in the art of teaching accounting?
Looking for the best ways to teach emerging topics in accounting?
A practitioner who'd like to become a faculty member?
A person who would like to earn 16+ hours of CPE?

If you answered yes to any of the above questions, you are invited to attend the 2010 Conference on Teaching and Learning in Accounting (CTLA). Last year's CTLA in New York City was a great success with record attendance and community involvement. This year we'll meet Saturday, July 31–Sunday, August 1 in San Francisco, California immediately prior to the AAA's Annual Meeting. The CTLA is especially for teaching focused faculty, new faculty, and practitioners who want to teach accounting. It surrounds the AAA Annual Meeting to offer teaching-oriented CPE and an Insider's Guide — a kind of "road map" — to sessions on teaching and curriculum-related topics throughout the Annual Meeting program. It is part hands-on teaching clinic, part mentoring by master teachers, and part staying current on emerging topics in accounting! Click here for more information about CTLA.

Click here for more information. Have questions about CTLA? Contact Deirdre Harris at or 941-556-4119.


Continuing Professional Education

Continuing Professional Education credits are offered for completing the courses available prior to the Annual Meeting. The CPE sessions will be held on Friday, July 30, Saturday, July 31 and Sunday, August 1. The session on Friday is a full-day course and sessions on Saturday and Sunday feature both full- and half-day courses covering a broad range of subjects. Lunch is on your own on Friday, Saturday and Sunday (except for CPE #18). Attendance at these CPE programs is restricted to AAA members. NASBA-certified credit hours are available for all CPEs. Click here to see a listing of all offered CPE courses.


Discover San Francisco!

Show Your Badge — Only in San Francisco
Take your conference badge to any of a select list of San Francisco establishments for discounts and programs exclusively for convention attendees. From retail stores to restaurants, entertainment to travel, these San Francisco merchants have special deals just for you. All offers valid through December 31, 2010. CLICK HERE for a list of participating San Francisco attractions, restaurants, shopping, and tours/transportation.

Things To Do
There's never a lack of things to do in San Francisco — home to internationally acclaimed museums, beautiful landmarks and much, much more including:

  • Alcatraz Island – Welcome to the Rock!
    Surrounded by the frigid waters of San Francisco Bay, the island of Alcatraz is a world unto itself. Isolation, one of the constants of island life for any inhabitant — soldier, guard, prisoner, Indian, bird or plant — is a recurrent theme in the unfolding history of Alcatraz.

  • Golden Gate Bridge – The orange towers of the Golden Gate Bridge, perhaps the best-loved symbol of San Francisco, are visible from almost every high point in the city. Driving across is a real thrill, racing under the towers, while the half-hour walk across allows you to take in its enormous size and absorb the views.

  • Fisherman's Wharf – Known for its historic waterfront, delicious seafood, spectacular sights and unique shopping, Fisherman's Wharf offers a wide array of things to do for everyone.

  • Pier 39 – San Francisco's premier festival marketplace has more than 110 stores, 11 full-service restaurants with bay views and numerous fun-filled attractions. Don't miss the sea lions.

  • San Francisco Zoo – Northern California's largest zoological park and conservation center, this urban oasis, nestled against the Pacific Ocean, provides a home in naturalistic surroundings to 250 different animal species.

  • Aquarium of the Bay – A unique educational and entertainment facility dedicated to the rich and diverse aquatic life of the San Francisco Bay and its surrounding waters.

  • Ghirardelli Square – Filled with history of the Ghirardelli chocolate family dating back to the mid-1800s, Ghirardelli Square today offers visitors shopping San Francisco style, waterfront dining near Fisherman's Wharf, art galleries, family events, walking tours and more.

  • San Francisco Cable Cars – It was the invention of the cable car that made high-society life on San Francisco's hills possible and practical. Since 1873, these little trolleys have been an integral part of life in the city.

Annual Meeting Newsroom

  • Nancy Bragranoff, AAA President, provides a video preview of the upcoming AAA Annual Meeting.

Annual Meeting
Frequently Asked Questions

Registration Questions

Can I Add Events/Guests/Workshops to my Annual Meeting Registration? If you would like to make an addition to an Annual Meeting Registration that has already been processed, you may do so by submitting this form via fax, or regular mail.

What does my Annual Meeting registration include?

  • Name Badge
  • Exhibit Hall Admission
  • Career Fair Admission
  • Program and Proceedings Book
  • Quick Reference Card
  • List of Registrants
  • Admission to your choice of over 350 plenaries, panels, and research sessions which offer a possible 30+ hours of CPE credit
  • One Ticket to either the Tuesday or Wednesday Luncheon
  • Sunday Evening Early Bird Reception
  • Monday Evening Welcome Reception
  • Refreshment Breaks
  • Cyber Café Admission

What does my AAA membership include?
Annual Meeting registration requires current AAA membership. Your membership for 2010-2011 gives you access to world class journals including the AAA Digital Library, the option to join any of our 16 special interest sections, local region membership, and access to the leading collaborative social networking platform the AAACommons to name just a few. Click here for a more complete listing of member benefits.

What is the Conference on Teaching and Learning in Accounting (CTLA)? CTLA is designed for new and experienced faculty looking for opportunities to refine their teaching talents and perfect their craft in teaching accounting. The conference surrounds the AAA Annual Meeting to offer teaching oriented CPE and an Insiders' Guide – a kind of "road map" — to sessions on teaching and curriculum related topics throughout the Annual Meeting program. A concluding "What's Next?" session at the end of the annual meeting provides a chance for reflection on learning across the meeting, and making recommendations for future Conferences on Teaching and Learning in Accounting.

Session Terminology

What is a plenary session? Plenary sessions are the opening events for Monday, Tuesday, and Wednesday mornings of the Annual Meeting. These are large sessions that all meeting registrants are encouraged to attend. Plenary sessions usually feature a well-known speaker addressing hot topics and current concerns of the day.

What is an Effective Learning Strategy (ELS) Session? Effective Learning Strategy Sessions showcase ideas, research, strategies and education innovations that support learning in accounting. The interactive poster-session format provides opportunities for presenters to engage colleagues in the exchange of ideas and resources. The presenters are available to answer questions about their research and often have hand-outs available. ELS sessions are offered at different times throughout the conference with different presenters at each session.

What is the Emerging and Innovative Research Session? This session is intended to highlight promising emerging and innovative research ideas that are in the early stages of development. The interactive poster-session format encourages visualization of “bleeding edge” concepts, and in-depth discussions.

What is a Continuing Professional Education (CPE) workshop? The AAA offers a program of half and full day workshops providing opportunities for in-depth attention and study of more complex issues and topics. Subjects range from relevant issues in practice, to current standards activity, from teaching approaches and resources, to current areas of scholarship. The CPE workshops are conducted during the days preceding the AAA Annual Meeting. Click here for a complete listing of all offered CPE workshops.

Who should attend a CPE workshop? Any meeting registrant is welcome to sign up for a CPE workshop.

What is a Panel? A panel session is a moderated discussion, involving experts in a particular area of specialty. Panel session topics may be ideas submitted by the membership (through the electronic submissions process), or topics introduced by Section leadership. Other panel sessions are inspired and sponsored by AAA strategic partners or AAA education and research committees.

What is a concurrent session? Concurrent sessions are scheduled Monday through Wednesday in the morning, early afternoon, and late afternoon time slots. Due to the size of the Annual Meeting, up to 30 different sessions could be offered concurrently. Registrants are encourage to review the online program, or the program they receive with their registration materials to decide which sessions they would like to attend each day.

There are three formats for concurrent sessions:

  1. Panels (described above)
  2. Traditional Paper Presentations – in this format, three papers are presented, with discussants providing feedback to the authors.
  3. Paper Dialogue Sessions – in this format, up to five papers are presented, with feedback (and lively discussion) provided by the audience.

Will I receive CPE credit for attending this meeting? Registrants may earn NASBA-certified credit hours by attending CPE workshops or any of the sessions scheduled throughout the meeting.

What is the Career Center and how does it work? The Career Center is the AAA's state of the art online placement service that is dedicated to connecting you with recruiting employers and job seekers. While using the Career Center you can post an anonymous resume, job opening, create contact requests with job seekers, apply to jobs and find valuable information about open positions and candidates. To create your Career Center Account today please click here

What is the Career Connection? The Career Connection (CC) at our Annual Meeting is the AAA's biggest recruiting event, where applicants and institutions from across the country can make connections! When registering prior to the meeting, your resume or position listing will be highlighted with our Annual Meeting Career Connection icon announcing to employers and job seekers your desire to connect with them! Employers can reserve interview tables for as little as one hour or for the entire course of the meeting! Job seekers can actively apply to jobs through the Career Center website and meeting with employers on site at the meeting.

What is the Career Fair? The Career Fair helps kick off the Annual Meeting Career Connection by giving employers and job seekers an opportunity to meet at a large-scale formatted event that facilitates face to face networking. At the event employers are provided with a 4' x 8' cork display board, a table and a chair that will accommodate posters, handouts and informal meetings with job candidates. Job seekers are encouraged to bring copies of their resume to hand out to employers attending the event. The Career Fair may be a small part of your recruiting or job seeking process, but it could be the most important one.

What is the Exhibit Hall? Every year the AAA invites exhibitors to participate in the Association's Annual Meeting. Meeting attendees enjoy the opportunity to peruse our expected 50 exhibit booths and speak with representatives from publishing companies, software companies, and leading industry organizations and associations. The Exhibit Hall is open Sunday – Tuesday. Please refer to your program for Exhibit Hall hours. Click here to see a listing of all exhibiting companies.

What is the Cyber Café? The Cyber Café is an internet area where you may check your e-mail, or see what is new on the AAACommons website at



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