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Factors
Influencing Software Piracy:Implications for Accountants
Anne L. Christensen and Martha M. Eming |
| SYNOPSIS: Software companies in the United States lose an estimated $3 billion a year to the illegal copying of software, commonly referred to as software piracy. The risk of potential law-suits by software developers, the lack of documentation and support, and the risk of viruses make software piracy a costly behavior for companies and universities. Despite these costs, many individuals are still unaware of the ethical and legal aspects of software piracy. The purpose of this study is to provide an understanding of the factors influencing software piracy behavior. This information should be beneficial to companies in developing software policies and guidelines and to educators as they introduce these topics in the classroom. Software piracy behavior is an ethical issue that will affect accountants in their own practices as well as their audit or consulting clients. This
study first evaluated students' knowledge of the copyright laws relating
to computer software. Next, the theory of reasoned action, which considers
attitudes toward specific actions and the evaluation of social pressures
(subjective norms of reference groups) as the underlying causes of behavior,
was used as a framework to determine other factors that might affect software
piracy behavior. A survey was administered to undergraduate accounting
students. Of the 139 students who owned computers, seventy-three percent
reported engaging in software piracy. Students' knowledge of the laws
appeared to have little impact on piracy behavior. This is probably attributable
to the fact that few students were fully aware of the laws, and hardly
any students believed that copyright laws were enforced. A student's propensity
to pirate software was found to be directly related to the student's attitudes
toward the behavior and perception of reference groups. These findings
indicate that individuals do not perceive software piracy as map propriate
behavior and that they do not believe that their friends and superiors
think it is inappropriate. |