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Development and Design of
an
Assessment
Program
In their
comprehensive book, Palomba and Banta (1999, p. 1) described
assessment
as "a process that focuses on student learning, a process that involves
reviewing and reflecting on practice as academics have always done, but in a
more planned and careful way." Major questions that could be addressed
through assessment include:
- How
well does our accounting program achieve its curricular goals and
objectives?
- Which
curricular objectives need additional focus in our accounting
program?
- Which
competencies do our students exhibit that can we promote to potential employers
or other constituencies?
- Does
our accounting program meet accreditation requirements for assessment and
continuous improvement?
- How
well does my course achieve its curricular goals and
objectives?
- What
are the learning outcomes of my course?
- Should
I redesign my course activities to increase or decrease emphasis on certain
student competencies?
- Does a
particular educational activity contribute to student
learning?
- How do
the goals and objectives of my course relate to the goals and objectives of the
accounting program?
References
to specific sources on the motivations for assessment:
- Apostolou (1999, pp.
177-178) reviews literature related to motivations for outcomes
assessment.
- Wehlburg (1999) provides quick advice on "getting the ball
rolling" in assessment.
- Holyer (1998) discusses need
for assessment and establishment of common educational
standards.
- Gainen and Locatelli (1995,
Introduction and Chapter 1) provide an assessment framework and thorough
discussions of the purposes of assessment in the context of accounting
education.
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