American Accounting Association Southeast Region Meeting The Accounting Profession: Back on Track April 1 – 3, 2004 Hosted by Eastern Kentucky University

Meeting Information | Registration Information | AAA Travel Discounts
Placement Service | Program | Business Meeting

CPE Sessions,
Industry Tours and Keeneland Race Course Outing

1. Thursday, April 1, 1 – 5 p.m.
Cost: $50
4 hours CPE

Title: Investigating Fraud
Presenter: Lynn Clements, Florida Southern College

Description:
SAB 99 demands new procedures in searching for fraud during a financial statement audit. This course begins with an explanation of the magnitude of fraud and the importance of detection, followed by an explanation of the types of fraud schemes and fraud investigation methods. SAS 99 requirements and practical suggestions for implementing these requirements will be covered. Forensic accounting investigators should proceed through certain steps in performing internal fraud investigations, and those steps will be explained. The case study approach is utilized for clarification and to stimulate lively discussion.

Purpose:
At the end of the course, participants should be able to:

• Explain the magnitude of fraud and importance of fraud detection.
• Define fraud and explain the elements of fraud.
• Describe various fraud schemes to understand detection techniques.
• Discuss fraud investigation methods.
• Understand SAS 99 requirements and implementation procedures.

Audience:
Faculty, auditors, internal auditors, and accounting managers with an interest in fraud and forensic accounting.

2. Thursday, April 1, 1 – 5 p.m.
Cost: $50
4 hours CPE

Title: Best Practices in Assessment of Accounting Programs
Presenters: Thomas G. Calderon (University of Akron), Brian P. Green and
Michael D. Harkness (University of Michigan – Dearborn)

Description:
The primary focus of this workshop is on how accounting departments and business schools are assessing the goals and learning outcomes of their programs. Results of case studies from the Teaching and Curriculum Section’s Best Practices in Assessment Project will be presented and discussed. The workshop will engage participants in a discussion of the types of assessment activities that work and those that do not work. We will also present and discuss issues related to efficiency (leveraging limited resources) and effectiveness (continuous improvement) of program assessment.

Among the specific objectives of the workshop are:

• Identify and discuss characteristics of effective assessment programs.
• Obtain an understanding of innovative frameworks used to guide assessment activities, such as the balanced scorecard and the Baldrige criteria.
• Examine and discuss program assessment activities that work.
• Present innovative approaches employed by accounting departments to engage faculty in using assessment for continuous improvement.

3. Thursday, April 1, 9:30 a.m. – 5 p.m.
Cost: $35 (lunch included)
6 hours CPE

Title: Industry Field Trips — Labrot & Graham Distillery, Juddmonte Thoroughbred Horse Farm, Toyota Motor Manufacturing Plant
Topic: Site visits to industries vital to the economy of central Kentucky; all tours include discussion sessions with key accounting and business personnel

Description:
Woodford Reserve Distillery (Labrot & Graham): Visit the oldest and smallest of Kentucky’s operating distilleries and learn the secrets of what makes Kentucky Bourbon so distinctive among beverages. Witness the entire production process from the raw grain (corn, rye, barley), through mash fermentation, through the copper pot stills, into the charred white oak barrels, and finally into the aging warehouse. Accounting and business questions will be answered during the tour.

Juddmonte Horse Farm: Learn about the fascinating world of thoroughbred horses at one of the world’s truly successful breeding operations! Juddmonte is one of the leading breeders in the world and have to date bred 49 individual Group 1 winners, including 14 Classic winners. Visit two of their three Bluegrass farms and see their stallions (including Empire Maker - winner of the 2003 Belmont Stakes) and over 100 mares (many with spring foals). Tour conducted by Juddmonte’s controller and business manager.

Toyota Motor Manufacturing Plant: See this $5 billion, 1300 acre state-of-the-art production facility that turns out over 500,000 cars per year (Camry, Avalon and Solara). The facility’s operations include stamping, die manufacturing, body weld, paint, plastics, assembly, engine axle machining and assembly. The post-tour discussion includes key accounting and audit personnel.

Note: Registration for the plant tours is limited; sign up early to reserve your space. Lunch is provided. The tour will leave the Hyatt Regency at 9:30 a.m. on Thursday, April 1.

Keeneland Race Course Outing: Saturday, April 3, noon – 6 p.m. Cost: $50

Immediately following the adjournment of the 2004 SEAAA meeting, a bus will take you to reserved seating at the opening Saturday of the Keeneland Spring meet. Watch all of the racing action while enjoying a delicious buffet lunch in one of Keeneland's best locations. Situated high atop the grandstand, these reserved rooms offer a spectacular view of the racecourse. Wagering windows, bars and television monitors are featured or perhaps walk a few feet to the overlook and enjoy the racing from outdoors. The cost includes transportation, lunch, general admission and a program. Dress requirements include suit or sport coat for men (ties optional) and skirts, dresses, and pantsuits for ladies. Denim and athletic shoes and suits are not permitted.

Note: Registration is limited; please sign up early to reserve your space.

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